News Archive

If you’re struggling to create an effective landing page for your business, check out these top 10 tips.

Social media is not simply about putting content out into the world, but rather about creating a two-way relationship with your audience—listening, engaging and building relationships.

Your brand has a purpose, and telling that story is a valuable content marketing tactic. How can you use storytelling to grow?

If you’re looking to make the most of your small business marketing efforts during the month of May, check out some of these ideas to get started and grow.

Just like our homes, businesses need a little freshening up every now and then. Today, we’re going to talk about six solutions to spring clean your small business.

While every business encounters its own unique situations, navigating this crisis and carrying your business through it will take continued marketing.

When it comes to supporting local business, you’re not just helping your community—it supports you too. Check out these reasons why going local helps you out in the long run.

Memes are a great way to engage with customers, but as a business, you have to walk a fine line. How can your marketing use memes effectively? Today, we’re going to discuss some ideas to get started.

While business seems to be screeching to a halt in the wake of the coronavirus, social media rages on. Now is a good time to build your brand and show your values and personality online.

What is evergreen content and why is it so important? Let’s dive in and see how you can start optimizing evergreen content.

How can businesses and individuals best reach out to consumers during the new spring season? Luckily, we have five super springtime marketing ideas to get you started.

Check out some of the ways humor can help your marketing campaigns, and even a few tips to establish your brand of humor.

There's a real science to designing an appetizing restaurant menu. Check out Minuteman Press Whitby's 10 Tasty Tips for Appetizing Menu Design.

If you want to grow your business and market online, here are a few reasons why you should implement LinkedIn into your social media strategy.

On behalf of graphic designers everywhere, we present to you The Ultimate Prepare-For-Print Guide for the Non-Printer (or 'DPI for Dummies'). Learn how to get your vision on paper - the right way.

Writing an effective mission statement is vital to building a successful business strategy. Try out these tips to make sure your mission statement is as compelling as possible.

Not all print jobs are created equal, this week Chris Trewin, Large Format Print Specialist at Minuteman Press Whitby outlines some golden rules for Large Format Printing.

In just a few short weeks, every college student will be enjoying spring break, a week of relaxation, rejuvenation and free time for shopping. How can your small business tap into this time and get noticed by college students?

The design experts at Minuteman Press Whitby discuss brochures, logos and resumes and how the correct font choice will go a long way in determining your success.

Taking a stance on a hot topic might seem like the right thing to do, but it can have a huge impact on the perception of your business. Consider the pros and cons before you do—or don’t—take action.

Did you know there's a word for the universal hatred of Comic Sans? In the first article in our Font Series, we talk about the basics of print typography, font categories and font combinations, specifically for your print projects. Learn the dos and don'ts of type in design.

Trade shows offer businesses a unique opportunity to educate prospects on your brand and products face-to-face. According to statistics compiled by the website spingo.com, “The cost of a face-to-face meeting with a prospect at a trade show is $142. The cost of a face-to-face meeting at a prospect’s office is $259.” Displaying at a trade show is the most cost-effective way to have face-to-face conversations with potential customers. We've found some great tips to help you make the most of the 2020 Trade Show Season.

Having trouble choosing the right giveaways for this year's trade show circuit? Minuteman Press Whitby has done the research and found the Best Trade Show SWAG for 2020. We list this year's hottest products, the benefits to your business, and why they're in demand now.

Whether you’re meeting your designer or print expert in person or browsing examples online, you might find yourself confused and somewhat overwhelmed by all the choices available to you - and whether or not they’ll work with you (and your budget). Then there are the printing techniques - embossed, foil-pressed, letterpressed, raised - the choices are daunting. Here's some help to get you started.

Infographics include information for consumers, but in a way that’s visually appealing, with short, impactful tidbits of content. Create effective infographics for your business with these helpful tips.